America Data Set

MARKET SHARE In the early days of the industrial world, demand outstripped supply and everything that was manufactured was sold. Simply staying in business and manufacturing products was enough.

Aided by a world that was neither globalized nor connected and by the beginning of mass advertising that ...

We can see this clearly in the McKinsey study below, where the rise of remote interaction channels with sellers and digital self-service (e-commerce) already account for 2 out of 3 real interactions (in the US) at different times in the B2B Customer Journey Map.

There is no doubt about it. Buyers ...

We can see this clearly in the McKinsey study below, where the rise of remote interaction channels with sellers and digital self-service (e-commerce) already account for 2 out of 3 real interactions (in the US) at different times in the B2B Customer Journey Map.

There is no doubt about it. Buyers ...

Today, only a few industrial companies are considering how to provide a great B2B customer experience. They focus solely on tactical variables of the B2B Marketing Mix such as price, cost efficiency or product.

This is a dangerous fact given the great global how to get australia whatsapp number ...

Although it may sound like something very modern, this term was already coined in 1967 by Lester Wunderman when he defined Direct Marketing. as its name suggests, is an ideology that puts the customer does thailand use telegram at the centre. Its objective is to create positive experiences for the ...

It is obvious that a marketing modernization project cannot be carried out without human talent. This can be internal or external. This is how, for example, an external collaborator like us cooperates in specific projects. Through full integration in multifunctional teams, acting with a specific ...

At BtrueB , specializing in B2B/Industrial Marketing and Sales consulting , we understand that the line that separates B2B and Industrial Marketing and Sales is very fine and that both functions must respond to a single reality: generating the best possible B2B customer experience.

Before we delve ...

Building strong relationships geared toward business development with top clients is an essential part of this strategy.

For example: the figure of the Client Partner or Channel Partner is an increasingly frequent figure in various B2B sectors such as the technological one, but it also emerges in ...