America Data Set

We have already learned in other content that companies need to attract visitors through digital marketing and transform them into leads to turn them into customers.

Similarly, Educational Institutions (EI) also face a similar challenge, but in their case it is to transform potential students into ...

Regardless of the type of text, careful grammar, appropriate tone, attention to spelling and mastery of punctuation are basic needs for any editor, right?

If you have also decided to venture into the life of an editor and think that having that is enough, you are very wrong! The truth is that to do ...

That “unity is strength” and “two heads are better than one” are not just popular expressions, but also two great truths. And when we unite our knowledge and points of view, we can create ideas and solutions that we would never have thought of alone, which ends up being beneficial for everyone.

Co ...

We review the best books and scientific articles to discover the impact of copywriting on the brains of readers!

With the publication of his work, Scientific Advertising , in 1923, the American Claude Hopkins left a true mark on the history of copywriting and the science of writing.

Considered the ...

Pinterest is perhaps one of the most intuitive social networks out there, however, among so many pins, pinners and repins, there are some words that can confuse us.

That's why I want to present you with a basic guide with the most frequent words you can find there: a kind of mini-dictionary created ...

Dealing with dissatisfied customers can be quite frustrating. However, it is a fairly common situation for Internet writers, but it is possible to avoid such situations or, at least, deal with them in a healthy and mutually beneficial way.

Are you lost in the midst of so many complaints from your ...

Any marketing graduate, someone with a technical course in the area, good managers or those who experience marketing on a daily basis are bound to know the famous 4 Ps of Marketing.

Even if you haven't studied them, you've probably read some articles, texts, and assumptions about what they mean and ...

In this post we are going to clarify what Google Places is and explain why it is so important to think about this tool for a Digital Marketing strategy , even if the business is physical and has little online presence.

Have you ever used Google Maps to search for the location of a store or a ...

If you own a business, having a customer database is essential to get to know your customers and interact with them efficiently.

In addition, it can help you plan actions and improve your company's results, making it more sustainable and competitive. In the end, a database is an important source of ...

In this post, you will learn about the main types of content that you can use for your content marketing strategy.

As you may already know, content is the essence of Inbound Marketing , it is the channel through which people will approach your brand or business. For this reason, we must focus our ...