A site with two bare pages gives the visitor the impression of a small commercial entity, if not an abandoned site. A site rich in content and with an active blog that periodically publishes articles gives the opposite chad business email list impression: that of a company that is working at full capacity and therefore reliable. Importance of Textual Content for . Content that is contextual to the theme of the site or blog improves the site's theming, strengthening the pages of services and products. Don't forget that information searches are done through search engines, and you must be ready to respond with themed pages.
Check the percentage of organic traffic, that is, coming from Google or other engines, from your site statistics. When to use text content: On service and product pages : creating informative pages that encourage visitors to continue reading and to place their trust in the company. In blog posts : creating texts that speak to the reader in an informal way, that entertain, involve. Low production costs for text content Textual content costs less than producing visual content, such as photography or video. Hiring a photographer or videographer to create visual content can cost a business several hundred dollars.