For example, for a flower shop, the segments could be australia whatsapp number as follows: those who looked at bouquets of roses in the catalogue; those who looked at mono-bouquets of orchids; those who looked at tulips in the bouquets section for March 8th. We create promotions, quick links, smart banners and dynamic retargeting for ads to maximally reach the audience that did not make a purchase with advertising.
Promotion and Quick Links Compare these two ads. Which one attracts more attention and emphasizes the holiday? Which offer will the user choose more readily? Most likely, the one that will end up at the top of the search results due to additional personalization. Users are more likely to click on links from more personalized ads Users are more likely to click on links from more personalized ads If you are launching context, do not refuse quick links and promotions.
Put additional information there to make a greater emphasis due to an additional line in the ad. Smart banners and dynamic retargeting This is the basis of contextual advertising. If you are planning to launch or already have launched campaigns, but without smart banners and dynamic retargeting, then I recommend connecting them for the period of February 23 and March 8.
Ask the contractor to set up these tools in your advertising account. For those who don't know why these tools are important, I'll tell you briefly: Smart banners and retargeting catch up with those who have already been on the site and visited the product page or added it to the cart, but did not buy. For you, this is an additional opportunity to work with a warm audience that is more likely to buy from you than the audience that is at the first stages of the funnel.