How to Avoid the Spam Folder and Improve Deliverability

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shishir.seoexpert1
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Joined: Tue Jan 07, 2025 6:22 am

How to Avoid the Spam Folder and Improve Deliverability

Post by shishir.seoexpert1 »

Make concerted efforts to help their communities.
I saw some wonderful things happen when the Corona Pandemic hit the US economy. My favorite was watching how companies that were hit hardest leveraged their staff to help their clients and communities. Instead of turning away, they allocated resources to help those in need. Instead of allowing employees to worry and wonder, they used the gift of time to instill a meaningful sense of purpose. They were “Go Givers.” This country has a wonderful history of doing things like this, and although it’s unfortunate that it becomes most apparent when times are tough, it’s a wonderful way to see a how real and beautiful a company’s spirit really is.When I got the message below from Daniel McLellan, I had to share it with you. The way he “closes” his emails is much better than what I recommended in my new Ultimate Guide to Email Prospecting.

Why is it better? The person on the other gambling data mexico end feels like they’re talking to a human being, not a salesperson.

It reduces their defensive responses and opens them to actually talking with you — just like you’re talking to them.

But enough of my pontificating. You need to read what he wrote:
I love your stuff. Your email strategy just paid for my new backyard deck!

I used to send a hundred template emails and get no response. Now, I take that same time to send 10 strategic cold call emails with ample research and will get 5 responses.

There is one part of your strategy that I needed to substitute though the action you’re driving to at the end.

I explain to my sales team that asking people to call you back is a bit obnoxious–even if there is value and reason. When you do that your prospects are left thinking, “Wait, you want me to call you? so you can pitch me? You want me to stop doing my job and search for time in my calendar to give you so that you can sell me? Are you kidding?”
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