Second - a peek at some infographics that help explain why this trend is so powerful: Social Technographics Ladder via Forrester Research Social Participants as Percentages (SOURCE: Forrester Research via the Groundswell Blog) Just three years ago, those of engaging in linkbait were targeting 30-50% fewer people than today. That doesn't always mean it's easier (in fact, it may be harder, particularly on uber-popular viral sites like Digg & Techcrunch),
So why do I feel so strongly that this carries little to turkey mobile phone numbers database no risk of penalization or devaluation? Viral content is at the core of exactly how the engines want to operate. Search engines are, since their inception in the 1990's, attempting to use the web's link graph to identify content that people have found fundamentally interesting and worth sharing. Linkbait is exactly this - every link to a piece of viral content is created independently by individuals who think it's valuable enough to spread.
Devaluing "linkbait" carries an incredibly high "slippery slope" risk. Once could easily make the argument that every website is technically designed to be linkbait and thus, every natural link should be "suspect" (if linkbait was to be considered a manipulative tactic). The fundamental concept of product development for the web is actually based on the same principles as viral content - site builders are trying to make sites and information that people find compelling and want to use + share; penalizing this practice seems to contradict the very idea of the web's link graph.
But it does mean the opportunity to influence has risen dramatically
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