Each social media has its own unique strength, partly due to the properties and possibilities of the network. The content within this network should ideally be tailored to this. You tell a unique story on each network, so that it is worth following you on different social media. How do you tell this story on Google Plus?
Since it is impossible to organize an extensive Hangout every week , in this article I will give you tips on how to fill in the content between the Hangouts, so that you can also use this medium to build a stronger relationship with your audience.
There is some overlap between the networks, but it basically boils down to singapore mobile phone number list the following: Facebook makes it possible to share content with a huge audience and there is a big chance of a viral effect. On Twitter it is easy to make your audience curious and trigger them to take action and on Pinterest you can build your brand image. Finally, Google+ makes it possible, among other things, to have a real dialogue and thus build a stronger personal bond with your audience, through Hangouts.
Dialogue?
I call it a real dialogue, because if we are honest, most contact within social media is still one-way. The fact that you can respond to a post within Facebook, post a complaint on Twitter or post a comment under a photo on Pinterest, still does not make it a dialogue.