Influencer marketing never goes out of style
Posted: Sun Jan 19, 2025 6:05 am
The global influencer marketing market has exploded, reaching $21 billion by 2023 , a figure that has tripled since 2019. Timothy Armoo, a 29-year-old millionaire who sold his influencer marketing company for eight figures, notes,
You don't always need to invent something new as an entrepreneur; instead, you can serve existing demand.
Timothy Armoo
The influencer marketing landscape is constantly evolving, and these trends are shaping the industry:
Multi-Platform Influencers: Today's top influencers leverage multiple social media channels to reach a wider audience and engage with their followers in a variety of ways.
Live Shopping: Brands and influencers use live video streams to showcase products, answer hong kong whatsapp number data questions, and empower sales teams in real time. For example, people can purchase products live from an influencer's Instagram live streamInfluencer Post- The Charli: communication trends
via My work
Long-term partnerships: Many brands are moving away from one-off campaigns and opting for long-term partnerships with influencers. For example, Charli D'Amelio, the most followed TikTok creator with 140 million followers, consistently promoted Dunkin' Donuts through TikTok content, including a viral campaign called #CharliXDunkinContest ### 16. Reskilling and upskilling initiatives are here to stay
Fact Check : Low employee engagement costs the global economy $8.9 trillion or 9% of global GDP.
The solution? Training programs that help increase engagement levels.
By aligning its training programs with industry communication trends, Amazon leverages communication tools and channels that facilitate internal communication, establishing a benchmark for proactive communication in the company and employee development.
Case in point: Amazon’s Upskilling 2025 program is a $1.2 billion investment aimed at helping employees acquire the critical skills needed to perform higher-paying, in-demand roles in technical and non-technical fields.
You don't always need to invent something new as an entrepreneur; instead, you can serve existing demand.
Timothy Armoo
The influencer marketing landscape is constantly evolving, and these trends are shaping the industry:
Multi-Platform Influencers: Today's top influencers leverage multiple social media channels to reach a wider audience and engage with their followers in a variety of ways.
Live Shopping: Brands and influencers use live video streams to showcase products, answer hong kong whatsapp number data questions, and empower sales teams in real time. For example, people can purchase products live from an influencer's Instagram live streamInfluencer Post- The Charli: communication trends
via My work
Long-term partnerships: Many brands are moving away from one-off campaigns and opting for long-term partnerships with influencers. For example, Charli D'Amelio, the most followed TikTok creator with 140 million followers, consistently promoted Dunkin' Donuts through TikTok content, including a viral campaign called #CharliXDunkinContest ### 16. Reskilling and upskilling initiatives are here to stay
Fact Check : Low employee engagement costs the global economy $8.9 trillion or 9% of global GDP.
The solution? Training programs that help increase engagement levels.
By aligning its training programs with industry communication trends, Amazon leverages communication tools and channels that facilitate internal communication, establishing a benchmark for proactive communication in the company and employee development.
Case in point: Amazon’s Upskilling 2025 program is a $1.2 billion investment aimed at helping employees acquire the critical skills needed to perform higher-paying, in-demand roles in technical and non-technical fields.