At iRidge, we can also direct A/B testing
Posted: Mon Jan 20, 2025 4:06 am
Creative Improvement
Creative improvement means improving the icon, screenshots, and video parts of the app listed in the app store.
This is an effective ASO measure because it leaves the impression on people who view the creative information in the app store that it reflects the latest and most timely information.
As with keyword optimization, if you want to change the creative and reflect those changes, you will need to update your app.
Therefore, if you do change your creative, it is a good idea to do so in time for releasing new features, etc.
In addition, A/B testing, which was previously only lawyer database available on Google Play, will now be available on the App Store as of 2021.
The user base for iOS and Android is different, so if you haven't used it yet, we encourage you to give it a try.
Based on the results of the A/B test, we create a different version that incorporates the parts that responded well and then conduct A/B testing again. We repeat this cycle three times, helping to refine the app's icon and screenshots until they are optimal.
If you would like to try A/B testing but don't know how to go about it, please feel free to contact us.
summary
There's no point in developing an app if customers don't use it.
Using the ASO strategies we introduced in three articles as a reference, why not start by getting users to find your site?
Creative improvement means improving the icon, screenshots, and video parts of the app listed in the app store.
This is an effective ASO measure because it leaves the impression on people who view the creative information in the app store that it reflects the latest and most timely information.
As with keyword optimization, if you want to change the creative and reflect those changes, you will need to update your app.
Therefore, if you do change your creative, it is a good idea to do so in time for releasing new features, etc.
In addition, A/B testing, which was previously only lawyer database available on Google Play, will now be available on the App Store as of 2021.
The user base for iOS and Android is different, so if you haven't used it yet, we encourage you to give it a try.
Based on the results of the A/B test, we create a different version that incorporates the parts that responded well and then conduct A/B testing again. We repeat this cycle three times, helping to refine the app's icon and screenshots until they are optimal.
If you would like to try A/B testing but don't know how to go about it, please feel free to contact us.
summary
There's no point in developing an app if customers don't use it.
Using the ASO strategies we introduced in three articles as a reference, why not start by getting users to find your site?