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But in Russia, the distribution of social networks looks somewhat different: mobile

Posted: Mon Jan 20, 2025 5:17 am
The monthly active audience of Facebook in Russia as of April 2016 reached 14.4 million people (an increase of 37%).
On
a global scale, Mary Meeker is right – instant messaging has overtaken social media (confirmed by Business Insider
research ).

messengers are used by almost 60% of smartphone owners, which is 50-60
million people ( data from
J'son & Partners). 61% have installed the Viber messenger singapore mobile phone numbers database on their smartphones, 49%
WhatsApp, Skype is in third place.

At the same time, many more people use social networks.


Tagline Agency conducted a study of
messenger usage in the corporate environment (Russia, 2016). As it turned out,
the average company uses up to 10 messengers on different projects (or in different
teams) simultaneously.

Messenger Usage Rating in Companies, Russia, 2016
Messenger Usage Rating in Companies, Russia, 2016
Using such interfaces is indispensable, for example, for people with disabilities. Google follows this trend and in April, the company announced Voice Access Beta in its blog – an application for controlling a smartphone without using hands. But user habits change very slowly, so do not expect Voice User Interfaces to grow rapidly in the coming year.

According to Mary herself, voice recognition should reach 99% accuracy (currently 95%). This increase is necessary to speed up the interaction between the user and the device, because any delay in response leads to the termination of the service.

User-Computer Interaction, USA
User-Computer Interaction, USA
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Alexey
Nikushin
Leading Analyst
RAEC