An online store may only need one link to the site.
But what about those who sell several types of products and each one needs an individual link:
— bloggers who sell information materials (checklists, guides, webinars);
— experts selling consultations, webinars, trainings, courses;
— freelancers — several types of services, portfolio on a third-party website;
— workshops, handmade — sale of a small number of russian number lookup goods and a showroom page;
— representatives of the service sector — list of services, registration form.
Yes, you can make a website, place a list of services, contacts, calculators, photo galleries, fields for sending questions and records. Not everyone from the list above needs a large multi-page web resource.
In addition to classic sites, there is another sales tool in social networks - mini-landings multi-links . They are actively used in Instagram, TikTok, messengers. Find out more about the trendy promotion tool below.
Trending promotion tool
A multi-link is a page on the Internet that contains information about a product, company or person. Depending on the amount of content, it looks like a landing page or an online business card. This type of content packaging is created specifically for social networks and is displayed perfectly on all types of devices: from a mobile screen to a browser on a computer monitor.
Why Multilinks Help You Earn Money on Social Networks
Most users are tired of information noise. But many bloggers and entrepreneurs do not use this fact to their advantage, considering it a cliche.
Structure, lack of noise, accessibility, simplicity of information presentation are the advantages of a multi-link site . The site format itself creates conditions for clearly and accessibly formulating an offer, presenting yourself or a product briefly but capaciously. Statistics show an increase in account traffic of 25% after placing a multi-link in the description!
Before investing in targeted advertising, imagine the user's path. When using a multi-link, the path is as follows:
— The user gets to your Instagram page via targeting, hashtags or other means.
- Let's assume that he is interested in the product and is ready to make a purchase.
— Quickly looks through the profile header information. The page description should contain a clear description of the product, goods (the first line in bold). A unique selling proposition (USP) that distinguishes it from competitors. Theses that emphasize expertise, uniqueness, and explain the essence of the product. Method of communication.
— He glances at the "Current" section. This section is required. The main topics are about the product, portfolio, prices, stages of work, course, reviews.
— The feed is scrolled, the visual is evaluated. If it is liked, the user stays. But how can one find information about the purchase method in the feed?
— The link in the profile header will attract attention. Write a call to click on the link.
— A potential client gets to a website where he receives all the necessary information in a structured form, without distracting advertising banners — pure benefit. Minimalism and brevity will help make a purchase.
How to make such a selling website
There is no need to resort to hiring web developers, creating technical specifications for a designer, or looking for performers on freelance exchanges. There is a special service for creating multi-links — Hipolink.
The service works on the principle of a website builder. Your own landing page or online business card is created in 20-30 minutes.
Instructions for creating a Hypo page:
— Register in the Hypolink service.
- Enter the office.
— You will enter the page builder mode.
— Designer mode
Once in the page creation and design section, you will see a mockup (a visualization of the future page on the phone screen) in the central part of the screen. On the left are the blocks that make up the page framework. On the right is the editing panel.
— Constructor blocks
Pre-programmed options that are usually present on websites. With a simple click, you place the block on the page and delete it when it becomes irrelevant. You can use one block several times.
- Text. After placing the block, enter the text: introduce yourself, briefly describe the essence of the page, product. Present the company or course. Provide a list of services, price list. Ideally, consult with a marketer who will suggest or write selling texts for the landing page for you.
- Avatar. Upload a photo, logo.
- Photo, Video — blocks for uploading media content: video reviews, screenshots of reviews from social networks, messengers. Video presentation, example of the most popular video (for those providing editing services, script writing, TikTokers, storymakers). Product photos, portfolio.
- Messengers. Give potential clients a choice of communication methods. Place 2-3 buttons with transitions to the messenger chat.
- Drop-down list. Write down answers to frequently asked questions, and design a description of services.
- Applications. Collect applications for consultations, registration for a webinar, course, master class.
- Products and Services. Create a catalog with photos, prices and a "Buy" option. The mini-landing page will become a real online store.
- Links. Transitions to third-party resources are designed as a button. Offer to go to a portfolio, social media accounts, download information materials from cloud storage.
— Formatting panel
After selecting a block, enter text, URLs, and phone numbers in the panel on the right. Choose the size, color of fonts, and buttons.
More than 140,000 users have created unique personal and commercial Hipolinks that bring in subscribers and clients.