Wholesaler for b2b
Posted: Mon Jan 20, 2025 7:16 am
It works with large quantities and sells items in this way, both in B2B and B2C formats. It is a model that grows especially in times of crisis, but brings difficulties in delivery logistics. Therefore, it is necessary to invest in good partnerships for transportation .
Another possibility is to offer the customer the chance to pick up the goods in person at the physical store, when available. The advantage is the price of the goods . In wholesale, it is usually interior designers service email list lower and in the online model it is possible to reduce it even further. This gives a greater competitive advantage .
Several products are already sold wholesale online. Some examples are:
Comp Distribuidora, Unilever and Martins, for products in general;
Kaisan, Golf Play and Feira da Madrugada, for clothing;
Nutratec, for food supplements.
Retailer
It is more common, but it also has its difficulties. Sales are made in small quantities . The difference with a physical store is that the stock is minimal . Therefore, the system needs to be integrated with inventory control. This way, the customer is notified when a certain item is missing and does not purchase something that cannot be delivered.
The best-known e-commerces are retailers. Among them are: Pontofrio, Casas Bahia, Magazine Luiza, Amazon, etc.
Physical
Refers to the sale of physical products , such as shampoos, food, clothing, etc. The items are available in stock and the customer buys what they need. The merchandise is sent by post or courier and delivered to the consumer's home.
The difficulty with this method is inventory . It is necessary to manage it well and have a system that notifies you when an item is unavailable, in order to avoid customer frustration. Some examples are: Amazon and Dafiti.
Digital
It consists of the sale of content and information , especially. This category includes information products, digital films, distance learning courses, software and games, among others.
Since it is no longer necessary to deliver goods, inventory and logistics are no longer problems. On the other hand, the challenge is to deal with piracy . If protective measures to prevent copying and distribution of material are ignored, sales fall and there is a loss.
A clear example of selling digital products is Hotmart. The platform encourages the sale of digital products. There are also distance learning platforms, such as Udemy.
C2C
It consists of the consumer-to-consumer modality , in which the transaction is made between two individuals . This is the case of online thrift stores, forums and marketplaces . Three clear examples are Mercado Livre, Ebay and Enjoei. In this case, the platform has some rules that must be followed. The rest is agreed upon between those involved.
Social commerce
It occurs when social networks are used to sell products online . S-commerce has been widely used by both brands and individuals to sell goods.
Facebook and Instagram, in fact, have specific spaces for this purpose. One example is Instagram Shopping, which can be integrated with other e-commerce platforms. It is worth noting that social networks are the second biggest motivator of purchases , according to the 40th Webshopper.
In this edition, the study revealed that Facebook came in first place (53%) and Instagram in second (32%) . In addition, 80% of customers who purchased a product or service based on recommendations on social media were satisfied with the price and praised the purchase.
Some companies that have already adopted s-commerce are: Avon, Tupperware, Amazon, Camiseteria and Magazine Luiza.
Another possibility is to offer the customer the chance to pick up the goods in person at the physical store, when available. The advantage is the price of the goods . In wholesale, it is usually interior designers service email list lower and in the online model it is possible to reduce it even further. This gives a greater competitive advantage .
Several products are already sold wholesale online. Some examples are:
Comp Distribuidora, Unilever and Martins, for products in general;
Kaisan, Golf Play and Feira da Madrugada, for clothing;
Nutratec, for food supplements.
Retailer
It is more common, but it also has its difficulties. Sales are made in small quantities . The difference with a physical store is that the stock is minimal . Therefore, the system needs to be integrated with inventory control. This way, the customer is notified when a certain item is missing and does not purchase something that cannot be delivered.
The best-known e-commerces are retailers. Among them are: Pontofrio, Casas Bahia, Magazine Luiza, Amazon, etc.
Physical
Refers to the sale of physical products , such as shampoos, food, clothing, etc. The items are available in stock and the customer buys what they need. The merchandise is sent by post or courier and delivered to the consumer's home.
The difficulty with this method is inventory . It is necessary to manage it well and have a system that notifies you when an item is unavailable, in order to avoid customer frustration. Some examples are: Amazon and Dafiti.
Digital
It consists of the sale of content and information , especially. This category includes information products, digital films, distance learning courses, software and games, among others.
Since it is no longer necessary to deliver goods, inventory and logistics are no longer problems. On the other hand, the challenge is to deal with piracy . If protective measures to prevent copying and distribution of material are ignored, sales fall and there is a loss.
A clear example of selling digital products is Hotmart. The platform encourages the sale of digital products. There are also distance learning platforms, such as Udemy.
C2C
It consists of the consumer-to-consumer modality , in which the transaction is made between two individuals . This is the case of online thrift stores, forums and marketplaces . Three clear examples are Mercado Livre, Ebay and Enjoei. In this case, the platform has some rules that must be followed. The rest is agreed upon between those involved.
Social commerce
It occurs when social networks are used to sell products online . S-commerce has been widely used by both brands and individuals to sell goods.
Facebook and Instagram, in fact, have specific spaces for this purpose. One example is Instagram Shopping, which can be integrated with other e-commerce platforms. It is worth noting that social networks are the second biggest motivator of purchases , according to the 40th Webshopper.
In this edition, the study revealed that Facebook came in first place (53%) and Instagram in second (32%) . In addition, 80% of customers who purchased a product or service based on recommendations on social media were satisfied with the price and praised the purchase.
Some companies that have already adopted s-commerce are: Avon, Tupperware, Amazon, Camiseteria and Magazine Luiza.