How to use WhatsApp API (WABA) to scale sales

Joywtseo421 · Post by **Joywtseo421** » Mon Jan 20, 2025 8:13 am

WhatsApp API, the most advanced version of the messaging app, allows companies to integrate chatbots, automating much of the service and generating quick responses to frequently asked questions.

This is especially useful during peak demand times like Black Friday, ensuring that all customers are served quickly.

So, check out two practical tips to improve the efficiency of your service and improve performance:

Chatbots : Automatic responses ensure that customers receive immediate attention, even outside of business hours. This helps to optimize customer service and avoid lost sales due to lack of response.
Abandoned Cart Recovery : The API allows you to send automatic reminders to bosnia and herzegovina phone number resource customers who have left items in their cart, encouraging them to complete the purchase.
How Digisac can help companies during Black Friday
Digisac offers a platform that centralizes different communication channels, including WhatsApp, thus allowing companies to automate responses and manage multiple customer service agents in a single interface.

Therefore, during Black Friday, this automation can be crucial to manage the high volume of inquiries, maintain efficiency and maximize conversions.

With the integration with WABA, Digisac enables companies to scale their customer service operations, offering continuous and personalized support to each customer, in addition to facilitating the sales process with catalogs and cart recovery.

Tips to improve customer service on Black Friday using WhatsApp
Setting up automatic responses : To ensure fast service, set up automatic responses to frequently asked questions, such as delivery information or product availability.
Exclusive promotions : Sending personalized promotions to customers via WhatsApp creates a sense of exclusivity and urgency, thus motivating them to take advantage of the offers.
Satisfaction surveys : After the event, use WhatsApp to collect customer feedback, helping to improve future sales strategies.