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Allows you to segment potential customers

Posted: Sun Dec 22, 2024 6:52 am
by mostfiz67
What if there was an easy-to-make tool that would greatly increase your company's conversion rates? Well, we're in luck because this tool exists and it has a name: Landing Page. Are you interested in learning more about it? Then keep reading this article. We'll teach you what a Landing Page is and what its main elements are.

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What is a landing page?
What is a Landing Page for?
Why do you need to create new zealand whatsapp a Landing Page for your business?
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What is a landing page?
A Landing Page is a web page created with a single objective: conversion.

Due to the objective of this type of pages, they usually have few elements , although a call to action (CTA) should always appear , to ensure that the visitor performs the desired action.

Typically, this action involves filling out a form with personal information (name, email, etc.) in exchange for some valuable content, such as ebooks, infographics, spreadsheets, or other relevant material.

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In the following example, you can see here a Cosmomedia Landing Page that we use to offer information about the Digital Kit.


If we compare a landing page with a traditional home page, we see the huge difference in the elements that appear. This is because, as we have already said, once you take a visitor to the landing page, all you want is to convert that person into a potential client.

And with fewer elements and links to distract users and make them leave the page, the chances of conversion are much greater.

What is a Landing Page for?