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create the email message

Posted: Tue Jan 28, 2025 8:20 am
by sabarina38
To successfully carry out an email marketing campaign for hotels, you need to carefully follow all the stages of the promotion, namely:

identify the target to which to address our message
decide the sending frequency (so as not to tire the recipient with frequent announcements, nor risk being forgotten with sending too rarely)
coordinate the tone of voice and graphics with the general corporate graphics
identify the site content to link or embed
monitor the performance of your sendings and returns
This is a complex process that involves a cyprus whatsapp number database variety of skills, from web marketing to copywriting, from web design to analytics. There is also a real administrative process that oversees the management of the contact database, unsubscriptions and updates regarding privacy.

All of these operations can be simplified to a certain extent by email automation tools such as Mailchimp and Sendinblue.

These tools allow you to work much faster than you would with simple spreadsheets, to manage the practical aspects related to privacy regulations, to check in just a few moments what the email opening rate is and how many of these users are truly interested by continuing to navigate to your hotel's website.