to remarketing and
Posted: Sun Dec 22, 2024 8:56 am
If we add to all this the fact that Google has renounced third-party cookies , well… It really seems that advertisers are in for some very hard times when it comes to advertising on the main platforms, especially when it comes retargeting .
A World Without Third-Party Cookies: Google and Facebook ADS Solutions
At the moment, there are still no definitive answers regarding the russia whatsapp number methods for retargeting in a world where third-party cookies will no longer exist. What is certain is that a series of alternative solutions are being evaluated to ensure that advertisers can continue to launch remarketing campaigns, obtaining a good conversion rate , even without using third-party data.
Let's see them below.
Identity-based solutions
One of the ways to advertise in a world where third-party cookies will no longer exist are systems based on user identity , a solution that is already used today in the creation of personalized audiences on the main platforms using data from CRM, on all customer emails or leads acquired over time.
A World Without Third-Party Cookies: Google and Facebook ADS Solutions
At the moment, there are still no definitive answers regarding the russia whatsapp number methods for retargeting in a world where third-party cookies will no longer exist. What is certain is that a series of alternative solutions are being evaluated to ensure that advertisers can continue to launch remarketing campaigns, obtaining a good conversion rate , even without using third-party data.
Let's see them below.
Identity-based solutions
One of the ways to advertise in a world where third-party cookies will no longer exist are systems based on user identity , a solution that is already used today in the creation of personalized audiences on the main platforms using data from CRM, on all customer emails or leads acquired over time.