Google refers to this approach as follows

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In this guide, we will help you with this, specifically:

What is Mobile-First?
Mobile isn’t going anywhere, and in 2019, a staggering 63% of search traffic in the US originated from a mobile device. This means that the mobile version of a site should be preferred, and Google recognizes this with its mobile-first indexing approach.

Although it may sound complex, mobile-first indexing is actually pretty simple to wrap your head around.



Mobile-first indexing means that Google predominantly uses the mobile version of the content for indexing and ranking.

In the past, Googlebot primarily used the desktop version to determine the relevance of a page to a query, but this has been modified to mobile variants.

For many businesses, this won't cause any issues, as the site served to mobile users is a responsive version of the desktop site, with no other changes to the actual content served. But if a site offers different desktop and mobile versions, there are things to consider.

If you are still one of the few businesses that does not have a mobile-optimized site (sadly, there are still some), you can expect a negative impact on your search rankings on both mobile and desktop searches.

A well thought-out mobile-optimized website could lead to a singapore mobile database significant increase in organic visibility.

But even if you don't think it's something you need to worry about, it's worth understanding what mobile-first indexing is and how it works, as well as the considerations you need to keep in mind, not just now, but in the future.

A 2019 study reveals that “only 13% of websites achieve the same ranking across all devices,” showing the importance of getting your site’s mobile experience and search engine compatibility right.

In simple terms, mobile-first indexing means that Google’s algorithms are using your mobile site’s content when ranking your pages in search results.