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We encountered a similar situation

Posted: Thu Jan 30, 2025 3:55 am
by israt9623525
The emphasis on SEO highlights its important role in driving traffic and improving return on investment. What about those sites affected by the update? There are reports that the site lost traffic overnight due to the March and August 2024 core updates. Based on the information we have collected, these websites are primarily focused on content rather than commercial services. Many lack basic information, such as a business address and phone number, and often monetize through methods like AdSense or affiliate marketing. However, none of our customers' websites were affected by the core update and experienced only minor fluctuations.

These clients operate in the B2B and B2C space and band database have a strong social media presence, Google Business Profile, and listings in various local directories. I believe these off-page signals, combined with e-e-a-t (experience, expertise, authority and trustworthiness), help protect these businesses from negative repercussions. in the past with the 2018 medic update, which made it difficult for non-institutional agencies to rank for specific health-related keywords. Websites promoting health products, medical advice, and wellness were severely affected. As for the sites affected this year, we lack detailed knowledge of their situations and they may have violated Google's guidelines in some way.

There's always a risk of losing traffic due to algorithm updates; it's just part of the business environment. However, by following best practices, you can maximize your chances of success. What is the future of SEO? Recent changes in SEO have many experts and business owners curious about its future. Although some experts are dismayed by Google's updates, SEO will remain an important way to drive traffic as long as people continue to use search engines. Although SEO is becoming increasingly complex with many ranking factors, businesses can still succeed by focusing on user experience and sticking to the basics.