Junior Sales Leader (3–15 Sales Reps)

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Now is the time to bring on your first sales reps. But don’t hire expensive veterans—you want them young and hungry in this phase. It’s all about adding firepower to your sales efforts and replicating the results you achieved in stage one.

At this stage, you’re looking for junior sales development representatives (SDRs) or business development representatives (BRDs) who can later grow into an account executive role.

Hire two or three salespeople at a time. This promotes friendly competition and provides a benchmark against which to compare results and iterate sales strategies.

At this stage, you still need to be deeply involved. You’re managing, leading, and motivating this team. And you are still pitching, doing outbound and inbound sales, working with your reps, and listening to feedback.

You can’t outsource this. There are too many netherlands telegram data critical decisions to be made. You need these one-on-one customer experiences, different channels, and lead generation methods. It’s not enough to monitor numbers—you need to be living them.

3. By this point, your sales process has matured. Results are more predictable. You’ve established an effective sales funnel. You can generate consistent growth. It’s not about exploration anymore—it’s time to focus on sales execution.

And you're ready to scale your sales hiring.

Bring in experienced sales leadership, like a sales manager or sales director. They should: