1
urgency
How urgent is your customer's desire? The more urgent, the better. A desire that will only be satisfied in 15 years ("What am I going to do when I retire?") is significantly weaker than a desire that will be satisfied in 15 minutes ("I have to pee!").
2
Repetition
How often does your customer kazakhstan telegram screening feel this craving? Does he feel this craving all the time or does it come in bursts?
Or is it a very rare desire that only appears once a year?
3
volume
By the way:
Now you know why the sex drive business is so lucrative: This desire is urgent, recurring, and affects billions of people.
Once you have filtered out the strongest and dominant desire, all you have to do is channel it into your product.
By the way: The main reason for writer's block when writing advertising copy is usually this: you don't know what your customer wants.