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5. Invest in branding and marketing

Posted: Wed Feb 12, 2025 8:57 am
by Joywtome231
3. Focus on the quality and value of your product
In many cases, companies can focus on increasing the value of their products or services. For example, they can focus on improving the quality of materials, expanding the range, and providing unique benefits to consumers using the product. Quality of service plays a big role.

This method is used in any niche. The exception will be large companies that focus on the lower price segment. However, even in this case, you can try to reorient yourself to another segment of buyers by improving the quality of the product and service. In extreme cases, you can, for example, sell the business and move to a related or completely different niche.

4. Violation of the law
The state also takes measures against dumping competitors. Companies must be colombia phone number list aware of their rights and must know how to fence themselves off from unfair competition. In some cases, it makes sense to go to court to protect your interests.


A strong brand, advertising, and a loyal customer base will provide reliable protection against dumping. The likelihood of dumping will decrease, since consumers who value your brand for quality or other parameters will be less likely to switch to competitors simply because of lower prices.

Combating dumping at the legislative level
In Russia, dumping should be regulated by the following main Federal Laws and special measures:


Let's take a closer look at them. Federal Laws No. 44-FZ and No. 223-FZ regulate state tender purchases. They are considered to be the most susceptible to dumping practices.