Here are the most common ones:

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Get support from your employees. The CRM system project should be shown to the team before you start looking for a suitable solution. Colleagues will be able to add to the list of requirements, they will also feel involved in the project, and further implementation will be easy .
Choose a CRM and train your team. To integrate a new system into the life of the company, it is not enough to simply install it at the employees’ workplaces. At a minimum, you need to hold a series of meetings and trainings for colleagues. After some time, it is worth conducting a repeat audit and finding out how the CRM is used, whether there are any problems and errors.
Prepare in advance for the fact that not everything will go smoothly. If the CRM is croatia phone number list not entirely convenient, some employees may ignore the system and work "the old way". In this case, it is worth getting together with the team, identifying problem areas and then improving these points.

CRM implementation errors
Full implementation of a CRM system is a rather complex and lengthy process. It can take from several weeks to several months. Companies can make mistakes along the way.


Disorder in internal processes. If the business has not debugged its core processes, then CRM will not solve this problem. First, you need to systematize the work - determine who does what and in what sequence, and only then connect CRM .
Lack of training and control. Without these actions, there is a risk that some employees will sabotage the new system and work in their usual way.
Interface overload Sometimes CRM contains excessive amounts of information. A large number of fields are inconvenient to fill out, and some of them remain unclaimed.
Examples of popular CRM systems
There are many CRM systems in Russia. But often their functionality is quite complex and excessive for the sales team. Therefore, before implementing CRM, it is worth considering a simpler and more intuitive tool - a corporate messenger, for example, Compass .

The messenger can organize many processes, including setting tasks for the sales and marketing department, reporting on work results, collecting feedback, and much more. Moreover, you can install such a service on your computer or smartphone in just a couple of clicks.
Try Compass