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PeopleStage campaigns can be collated

Posted: Mon Dec 23, 2024 4:16 am
by phonedata
Multi social functionality was released in Q4 2020, with the purpose of allowing marketers to schedule a campaign (now, future or reoccurring), which will send posts to multiple social platforms in one go. Tone of voice, imagery and media uploaded to each platform can be different but set up within the same campaign.

Where there is a rotation of general content across the platforms, PeopleStage can ensure that this content is posted on a regular basis, to each platform as scheduled. The campaign croatia phone number example can be instantly paused if alternative content is required instead and later resumed on the schedule as needed.

The other element is understanding channel success – not just across social platforms but wider – did the email supporting the post have the desired impact? How about the push notification sent or the prospect DM. Rather than spending the time logging into platforms to source all the information into one report, campaign metrics from into one dashboard report in Apteco Orbit to visualise the channel and content winners and to aid future decision making.

The ability to create insightful centralised reporting, from campaigns set up easily and efficiently whilst maintaining flexibility for creative change and strategic direction. This should be every campaign platform’s aim and it is certainly ours.

To learn more about campaigning and communicating with your audience check out our latest eGuide.