The TRUST method
Posted: Sat Dec 21, 2024 4:24 am
Actively generating backlinks is called link building. Link building is sometimes elevated to a true art form in SEO circles.
This was also done by the author of this Ahrefs article. Using his TRUST method, he managed to generate 162 backlinks with one piece of content. Also from websites in his industry with a very high authority, such as USA Today ( DA97 ) and Yahoo Sports ( DA91 ).
To build authority, links, according to Google’s rules, must be earned organically – not bought or otherwise obtained dishonestly. You earn links by producing interesting content that other websites link to on their own.
Red-hot topics
The TRUST method is also based on this principle. TRUST stands for:
T rendering topic
Research and analysis
Your nice takeaway
Simple visual
T actical promotion
So, not focusing on timeless evergreens, but creating a unique piece of content based on what is currently a red-hot topic in your industry. And then packaging it in such a simple way that it becomes a party for websites to share it and link to it.
TRUST: 5 steps
In short, the TRUST method translates into india telegram data the following steps:
Choose a hot topic within your industry/niche
Conduct a unique research on this topic
Write a catchy headline
Create a simple visual that summarizes the research
Outreach to websites in your industry/niche
In Ahrefs’ example, it was the sports industry, and the return of Tiger Woods was a hot topic in the sports world at the time. For the research, the author combined a number of public data sources and created a unique visual.
The end result:
tiger woods link building ahrefs
For this visual, he wrote a short blog post that would serve as a source and where the links would come in. As I mentioned at the beginning of this piece, this tactic worked very well and the page got 162 links in no time.
This was also done by the author of this Ahrefs article. Using his TRUST method, he managed to generate 162 backlinks with one piece of content. Also from websites in his industry with a very high authority, such as USA Today ( DA97 ) and Yahoo Sports ( DA91 ).
To build authority, links, according to Google’s rules, must be earned organically – not bought or otherwise obtained dishonestly. You earn links by producing interesting content that other websites link to on their own.
Red-hot topics
The TRUST method is also based on this principle. TRUST stands for:
T rendering topic
Research and analysis
Your nice takeaway
Simple visual
T actical promotion
So, not focusing on timeless evergreens, but creating a unique piece of content based on what is currently a red-hot topic in your industry. And then packaging it in such a simple way that it becomes a party for websites to share it and link to it.
TRUST: 5 steps
In short, the TRUST method translates into india telegram data the following steps:
Choose a hot topic within your industry/niche
Conduct a unique research on this topic
Write a catchy headline
Create a simple visual that summarizes the research
Outreach to websites in your industry/niche
In Ahrefs’ example, it was the sports industry, and the return of Tiger Woods was a hot topic in the sports world at the time. For the research, the author combined a number of public data sources and created a unique visual.
The end result:
tiger woods link building ahrefs
For this visual, he wrote a short blog post that would serve as a source and where the links would come in. As I mentioned at the beginning of this piece, this tactic worked very well and the page got 162 links in no time.