LaCroix , a flavored sparkling water brand, uses this strategy across all of their social channels. They consistently share customer content that shows real people enjoying their drinks in a variety of situations, from beach outings to creative cocktail recipes.
customers opening the box of their latest flavors, mixing drinks or simply enjoying a refreshing can during their daily activities.
instagram
Source: instagram.com
What makes their approach special is how they have created a hong kong phone number for whatsapp community around lifestyle content. By sharing these moments on Instagram, Facebook, TikTok and X, they showcase the lifestyle their customers live.
Break down everything that benefited your customers
Raw success stories sell better than polished marketing pitches. That’s why 62% of marketers rely on detailed case studies to generate leads.
When you show exactly how your product has solved real problems for real customers, you're giving potential customers a clear roadmap of what's possible for them, too.
Here's how to create compelling case studies:
Start with the client's initial challenge.
One brand that stands out in this regard with its comprehensive case studies is Trello, a project management platform.