What are the differences between telling a story and storytelling?
Posted: Sat Feb 22, 2025 3:27 am
Do you ever find yourself talking to someone and suddenly realize they're focused on something else?
Don't get frustrated. Unfortunately, this is a situation we all find ourselves in at some point.
When you have a story you often want to share it, trying to add details that seem necessary.
Having a story, however, does not always guarantee that others will want to hear it.
To capture the kuwait cell phone number list attention of the interlocutor you need to know how to transform a story, a fact, an idea or a brand through the art of storytelling.
Otherwise we risk forcing others to listen to us just out of politeness but without any interest.
Storytelling is made up of techniques, patterns to follow, models that can make the story more accessible and compelling.
And its strength is precisely that of knowing how to glue people to the story and keep them in suspense, so that they feel the desire for the story to continue.
This result is achieved over time.
But there is no need to share your ideas and insights by talking about them with just anyone.
They would remain simple stories and would have no evolution.
Stories, like emotions, should be experienced and transmitted so that others can share them and feel empathy.
That they feel exactly what the storyteller feels.
The difference between telling a story and doing storytelling is exactly this: the ability to use the narrative to arouse feelings, through very specific techniques .
Generally, there are figures who refine narrative techniques for work and they are:
marketing experts,
storytellers (content authors),
public relations people.
These professionals work on behalf of an organization, a company or a brand and tell its story, acting as spokespersons for values and identity.
Don't get frustrated. Unfortunately, this is a situation we all find ourselves in at some point.
When you have a story you often want to share it, trying to add details that seem necessary.
Having a story, however, does not always guarantee that others will want to hear it.
To capture the kuwait cell phone number list attention of the interlocutor you need to know how to transform a story, a fact, an idea or a brand through the art of storytelling.
Otherwise we risk forcing others to listen to us just out of politeness but without any interest.
Storytelling is made up of techniques, patterns to follow, models that can make the story more accessible and compelling.
And its strength is precisely that of knowing how to glue people to the story and keep them in suspense, so that they feel the desire for the story to continue.
This result is achieved over time.
But there is no need to share your ideas and insights by talking about them with just anyone.
They would remain simple stories and would have no evolution.
Stories, like emotions, should be experienced and transmitted so that others can share them and feel empathy.
That they feel exactly what the storyteller feels.
The difference between telling a story and doing storytelling is exactly this: the ability to use the narrative to arouse feelings, through very specific techniques .
Generally, there are figures who refine narrative techniques for work and they are:
marketing experts,
storytellers (content authors),
public relations people.
These professionals work on behalf of an organization, a company or a brand and tell its story, acting as spokespersons for values and identity.