It can be tempting to focus more on your clients' branding than your own, but try to avoid this.
You would never go to a hairdresser with bad hair or a dentist with bad teeth - so why would anyone hire your marketing services if you don't market yourself well?
It's important to make a name for yourself in your respective field and have an easily identifiable brand that tells the story you want to tell.
Column Five has a great step-by-step guide on brand identity to tackle this issue head on.
Another obvious, but equally important, is your online presence. Once you have defined a brand identity , made a great logo , and designed a logo , it's time to showcase it!
If you’re not necessarily ready to invest in czech republic cell phone number list a web developer to build your website , there are some great low-cost self-publishing options, such as Squarespace . Another good alternative is Pixpa. Sites built with Pixpa have a ton of built-in tools like SEO Manager , marketing pop-ups, announcement bar, and more.
For social media, be sure to keep your usernames secure and, if possible, consistent across channels. It doesn’t make sense for your Twitter account to be @Marketing_Agency_Example if your Instagram is @example.marketingagency — you get the idea.
This is also a great opportunity to start building a following. Once you’ve determined which channels work for you and your agency has developed a digital marketing plan , start engaging with other accounts!
betty white saying she also has facebook and twitter
Follow your industry thought leaders on Twitter, join Facebook groups with like-minded people, do whatever you can to participate in the conversation. Make sure your website and other channels have good speed, you can use performance boosters like VDS servers for this!
Finally, don't forget to make yourself visible to people searching. Add your name to various targeted lists, like this one for marketing agencies in Pittsburgh .