What is linkbaiting and how can it help your blog grow?
Posted: Mon Dec 23, 2024 5:32 am
Linkbaiting is a concept originating from the English-speaking world that aims to receive links without asking for them. It is the opposite strategy to linkbuilding.
Carlos Bravo19
Without a doubt, the content and the constant work of the blogger are the most important thing to make the blog grow. You have to focus on publishing articles with a high frequency. With quantity comes quality. So SEO doesn't matter? Let's see. Yes, but no...
Linkbaiting and LinkbuildingPhoto rights by Fotolia
Definition of linkbaiting and the main differences with linkbuilding
Take this blog as an example. I recently noticed that if you search for the keyword “marketing” it already appears in the top 20 of Google. Okay, if you are not on the first page you do not exist. Keep in mind that jewelry stores email list this very term is usually very competitive and many people do SEO to be among the first positions. Now it is even worth it for me to make a small effort by investing 10 minutes to put 2 or 3 internal links that will probably help me get into the top 10 soon.
It is thanks to linkbaiting that my blog is getting more and more traffic from Google. We could say that it is the opposite strategy to linkbuilding , which seeks to obtain links from external sites in a more direct way (e.g. through a link exchange ) so that search engines give us more importance than we really have due to the age or quality of our content. Linkbaiting could be defined as follows: it seeks to obtain links from third-party sites (blogs, forums, portals) without having to ask for them because the content provides value and deserves to be shared.
What type of content and actions are most suitable for linkbaiting ?
Linkbaiting works because the person who links to your content also receives a benefit in return. They gain prestige by providing useful information to their followers, which gives the consumer great added value. There are no guarantees of success, but one way to know if a post has a chance of receiving links is by fulfilling the previous criteria. Ask yourself a simple question: Does this post deserve to be recommended because it provides great value to third parties ?
Carlos Bravo19
Without a doubt, the content and the constant work of the blogger are the most important thing to make the blog grow. You have to focus on publishing articles with a high frequency. With quantity comes quality. So SEO doesn't matter? Let's see. Yes, but no...
Linkbaiting and LinkbuildingPhoto rights by Fotolia
Definition of linkbaiting and the main differences with linkbuilding
Take this blog as an example. I recently noticed that if you search for the keyword “marketing” it already appears in the top 20 of Google. Okay, if you are not on the first page you do not exist. Keep in mind that jewelry stores email list this very term is usually very competitive and many people do SEO to be among the first positions. Now it is even worth it for me to make a small effort by investing 10 minutes to put 2 or 3 internal links that will probably help me get into the top 10 soon.
It is thanks to linkbaiting that my blog is getting more and more traffic from Google. We could say that it is the opposite strategy to linkbuilding , which seeks to obtain links from external sites in a more direct way (e.g. through a link exchange ) so that search engines give us more importance than we really have due to the age or quality of our content. Linkbaiting could be defined as follows: it seeks to obtain links from third-party sites (blogs, forums, portals) without having to ask for them because the content provides value and deserves to be shared.
What type of content and actions are most suitable for linkbaiting ?
Linkbaiting works because the person who links to your content also receives a benefit in return. They gain prestige by providing useful information to their followers, which gives the consumer great added value. There are no guarantees of success, but one way to know if a post has a chance of receiving links is by fulfilling the previous criteria. Ask yourself a simple question: Does this post deserve to be recommended because it provides great value to third parties ?