Company size – this helps you target ads to the right people.
Posted: Sat Feb 22, 2025 9:15 am
However, this information includes information about follower demographics, making it easier to ensure you’re reaching the right audience. Learn more below:
Total : The total number of LinkedIn members who follow your company page. The number displayed here is only updated once a day. So this means it may differ from the current number in the Overview tab, which is updated in real time.
Organic followers : acquired organically , without investing in advertising,
Acquired Followers : Obtained through sponsored content and/or advertisements.
You can get to know your potential audience better by accessing some demographic data provided by LinkedIn:
Age range
Sexual orientation
Business segment
Function
How to join groups
One of the platform's premises is the possibility of increasing qatar mobile database your networking. This applies to both companies and individuals.
Therefore, groups are an excellent tool for this purpose, as long as you take some precautions:
Research the content before posting : see if your article really has an original theme, as well as if it is relevant to that group of people,
Observe and interact with other members : You can gain great insights just by listening to conversations between other professionals in your niche or your target customers. You’ll be surprised at how much insight you can gain and how many ideas for blog content, new releases, sales pitches, and other value you can glean from these conversations.
Be active in as many groups as possible : While few professionals have enough time to hold discussions in 20+ LinkedIn groups, join as many communities as you can to provide value,
Bring the conversation to new channels : Ideally, you can draw the attention of one or more group members to your company and solutions. Take the conversation out of the public realm and offer more information via messaging, phone, or email.
Read also: Omnichannel marketing as a digital strategy
Because of all this, LinkedIn can be a powerful sales engagement channel, as the methodology prioritizes personalization and careful contact in the relationship with the persona (lead).
This way, it is possible to generate greater engagement, empathy and, consequently, more sales.
Total : The total number of LinkedIn members who follow your company page. The number displayed here is only updated once a day. So this means it may differ from the current number in the Overview tab, which is updated in real time.
Organic followers : acquired organically , without investing in advertising,
Acquired Followers : Obtained through sponsored content and/or advertisements.
You can get to know your potential audience better by accessing some demographic data provided by LinkedIn:
Age range
Sexual orientation
Business segment
Function
How to join groups
One of the platform's premises is the possibility of increasing qatar mobile database your networking. This applies to both companies and individuals.
Therefore, groups are an excellent tool for this purpose, as long as you take some precautions:
Research the content before posting : see if your article really has an original theme, as well as if it is relevant to that group of people,
Observe and interact with other members : You can gain great insights just by listening to conversations between other professionals in your niche or your target customers. You’ll be surprised at how much insight you can gain and how many ideas for blog content, new releases, sales pitches, and other value you can glean from these conversations.
Be active in as many groups as possible : While few professionals have enough time to hold discussions in 20+ LinkedIn groups, join as many communities as you can to provide value,
Bring the conversation to new channels : Ideally, you can draw the attention of one or more group members to your company and solutions. Take the conversation out of the public realm and offer more information via messaging, phone, or email.
Read also: Omnichannel marketing as a digital strategy
Because of all this, LinkedIn can be a powerful sales engagement channel, as the methodology prioritizes personalization and careful contact in the relationship with the persona (lead).
This way, it is possible to generate greater engagement, empathy and, consequently, more sales.