Differences between bulk email and spam
Posted: Sat Apr 19, 2025 4:17 am
Legality and consent - bulk emailing is done with the consent of the recipients who have given their consent to receive the mailing. This makes bulk emailing a legal way to communicate with customers and potential customers. Unlike spam, which is sent without the consent of the recipients and violates e-commerce laws.
Quality Content – Bulk emails provide valuable information and useful content to recipients. Mailings contain personalized and relevant content such as offers, news, discounts, etc. This is different from spam, which often contains unwanted, non-personalized, and low-quality information.
Unsubscribe option – Bulk email includes an unsubscribe option. Recipients bitcoin data have the right to unsubscribe from the mailing list and stop receiving emails. This is in line with the principle of “respect for privacy” and gives recipients control over their email. Whereas spam does not provide an unsubscribe option and violates the rights and preferences of recipients.
Targeted audience - bulk email is aimed at a specific audience that is interested in the products, services or information offered by the company. The mailing is sent only to those who are subscribers or clients of the brand and who have given their consent to receive letters. Unlike spam, which is sent in bulk without any specific target audience.
Sender legitimacy – Bulk emails are sent from legitimate and well-known senders, such as registered brands, companies, or organizations. Recipients can recognize the sender and trust the information they receive. Whereas spam is often sent from unknown or fake senders, which causes mistrust and suspicion among recipients.
Quality Content – Bulk emails provide valuable information and useful content to recipients. Mailings contain personalized and relevant content such as offers, news, discounts, etc. This is different from spam, which often contains unwanted, non-personalized, and low-quality information.
Unsubscribe option – Bulk email includes an unsubscribe option. Recipients bitcoin data have the right to unsubscribe from the mailing list and stop receiving emails. This is in line with the principle of “respect for privacy” and gives recipients control over their email. Whereas spam does not provide an unsubscribe option and violates the rights and preferences of recipients.
Targeted audience - bulk email is aimed at a specific audience that is interested in the products, services or information offered by the company. The mailing is sent only to those who are subscribers or clients of the brand and who have given their consent to receive letters. Unlike spam, which is sent in bulk without any specific target audience.
Sender legitimacy – Bulk emails are sent from legitimate and well-known senders, such as registered brands, companies, or organizations. Recipients can recognize the sender and trust the information they receive. Whereas spam is often sent from unknown or fake senders, which causes mistrust and suspicion among recipients.