Stars in Google SERPs
Posted: Mon Dec 23, 2024 8:59 am
Example 1: Connect review tool?
Investment: A few hours for design and then a fixed amount per month. Better to spend time on a better footer, more content or something else? Isn't this fixed amount per month better spent on Google AdWords or other marketing?
Advantages : Reviews provide feedback and if you handle this well, it increases your conversion rate and satisfied customers will return for a new order. It also looks good if you get a good grade, or that you get the stars in Google (minimum 150 reviews in 12 months).
Stars in Google
Conclusion: I decided to use the review tool for my webshop and to try it out for a year.
Example 2: Using feed management?
What is feed management? With feed management you can link your products, descriptions, prices, stock and more information with comparison sites and shopping websites. Through this automatic link with usually an XML file, you can easily offer the current supply to channels such as Google Shopping, Beslist.nl, Marktplaats and more.
Investment : Good feed needed from the CMS and also a feed management tool like Channable, Datafeedwatch or FeedCommerce. A few hours for setup and a fixed amount per month.
Advantages: There are several additional channels to connect from which relevant traffic can come. If your products are also available via shopping channels and comparators, there are more interactions in the customer journey and this ensures that people see you more often and may also see you more as an authority.
Conclusion: With my webshop I have how to check phone number in cambodia the difficulty that Mijnwebwinkel cannot export a source feed. Fortunately, it is possible to have your webshop scraped via Channable, after which Channable also creates a source feed that can be distributed to the various parties that use a feed. I tested this for three months for my webshop, but unfortunately the volume on Aikido articles is so low that even with the highest CPC bids no more than 10 clicks per month came out.
The same applies here: investment x time/money, is this a priority (what are the benefits?) and does it yield immediate results?
The answer to this was unfortunately no . I have stopped this for the time being.
4. Which e-commerce platform?
One of the first choices I had to make was of course the e-commerce platform. Nowadays it doesn't make sense to build something yourself, since there are so many good and affordable options. As mentioned before, you can choose from CCVshop, Lightspeed, Mijnwebwinkel and other parties. For my Aikido webshop I chose Mijnwebwinkel. I have listed the advantages and disadvantages of Mijnwebwinkel as I have experienced them over the past 12 months.
Investment: A few hours for design and then a fixed amount per month. Better to spend time on a better footer, more content or something else? Isn't this fixed amount per month better spent on Google AdWords or other marketing?
Advantages : Reviews provide feedback and if you handle this well, it increases your conversion rate and satisfied customers will return for a new order. It also looks good if you get a good grade, or that you get the stars in Google (minimum 150 reviews in 12 months).
Stars in Google
Conclusion: I decided to use the review tool for my webshop and to try it out for a year.
Example 2: Using feed management?
What is feed management? With feed management you can link your products, descriptions, prices, stock and more information with comparison sites and shopping websites. Through this automatic link with usually an XML file, you can easily offer the current supply to channels such as Google Shopping, Beslist.nl, Marktplaats and more.
Investment : Good feed needed from the CMS and also a feed management tool like Channable, Datafeedwatch or FeedCommerce. A few hours for setup and a fixed amount per month.
Advantages: There are several additional channels to connect from which relevant traffic can come. If your products are also available via shopping channels and comparators, there are more interactions in the customer journey and this ensures that people see you more often and may also see you more as an authority.
Conclusion: With my webshop I have how to check phone number in cambodia the difficulty that Mijnwebwinkel cannot export a source feed. Fortunately, it is possible to have your webshop scraped via Channable, after which Channable also creates a source feed that can be distributed to the various parties that use a feed. I tested this for three months for my webshop, but unfortunately the volume on Aikido articles is so low that even with the highest CPC bids no more than 10 clicks per month came out.
The same applies here: investment x time/money, is this a priority (what are the benefits?) and does it yield immediate results?
The answer to this was unfortunately no . I have stopped this for the time being.
4. Which e-commerce platform?
One of the first choices I had to make was of course the e-commerce platform. Nowadays it doesn't make sense to build something yourself, since there are so many good and affordable options. As mentioned before, you can choose from CCVshop, Lightspeed, Mijnwebwinkel and other parties. For my Aikido webshop I chose Mijnwebwinkel. I have listed the advantages and disadvantages of Mijnwebwinkel as I have experienced them over the past 12 months.