Online Shop SEO: Product Optimization

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OMK 2018: A Conclusion
The Online Marketing Conference is definitely worth a visit. I learned something from every single presentation – from tool and training tips to inspiration for my own work. Generally, I noticed that the OMK attendees and the organizing team are incredibly open – it's easy to strike up conversations and make new contacts. I've attended online marketing conferences several times before as a visitor, but this was my first time as an exhibitor. And here too, I found the OMK to have a pleasant atmosphere, where we were able to have some interesting conversations and meet new and old customers. A big thank you to the organizers, the event organizers, and the speakers!

Stefanie DolhausenStefanie Dolhausen | March 21, 2019
If you run an online store, you know how important it is to continuously northeast cell phone number list optimize your content. With Amazon, the ultimate product search engine, you have to compete against the strongest competitor of all.

Your potential buyers not only start their product search directly on Amazon, but also find Amazon results on the first search results page.

If you want to compete with Amazon, the content of your product detail pages must be perfect by:

Contains purchase-decisive keywords and keyword variants in appropriate frequency
meets the user's expectations of the content
all questions about the product and product features answered
picks up the user exactly where he is in the customer life cycle
-> just before the purchase!