As we have said on many occasions, all businesses should have a presence on the Internet , because if not, today, they are practically invisible. One of the first places where you should consider showing your company is on a website , a great showcase for your products or services.
Without forgetting social media, a corporate website is essential if you want to promote your business. If a person has a need, the first thing they will probably do is look for a solution on the Internet. And that is where your website should appear to solve their problems and doubts.
But it is not enough to have just any website with information about your business and your products distributed in any way; you must opt for a corporate web design.
What is corporate web design?
A corporate website is one in which all the company's information appears structured and organized in such a way that anyone who lands on it can easily find all the relevant information they need to know about your business: what you sell, what your history is, where they can find you, how to contact you...
In addition, corporate web design takes into account the brand values and the branding that has been previously chosen. That is, the corporate website must include the fonts and colors, the logo and the usual design style of the brand. Likewise, the tone of the copies and texts on the website must be in line with the company and its target audience.
In addition to these tips, you cannot forget the most basic korean phone number things on your corporate website: that it has a responsive format since most visits are made through mobile devices, that it is conversion-oriented, that it is usable , that its loading speed is high and that it allows you to work on SEO so that it appears positioned in search engines.
What can't be missing from your corporate website?
Although your corporate website can have the tabs you want and that your business needs, we are going to tell you which ones cannot be missing and which ones we consider essential in any web design.
Home page or home page
This is the most important part of your website because it is the one that will receive the most visits . Among other reasons, this is because most users access your website via mobile , which makes them scroll or slide the screen down while it is more difficult for them to move through the typical hamburger menu.
Therefore, the home page should include all relevant business information, ordered from most to least important .
What you do and how you do it
On this page you need to explain in detail what your business does , what you sell or what services you offer and how you are going to meet the needs of your potential clients. It is essential that you work and keep the content of this page updated to help the SEO positioning of your website with keywords related to what you offer.
Team: Who we are
If your company is large and has many employees, you can introduce your team by talking about the organization of the different departments , how many people are in it, and what each person is in charge of. Likewise, include a testimonial from a representative of each of them or from several different profiles to show authenticity.
However, if your company is smaller, it would be ideal to talk about all the people who make up the company, including what their role is and a short testimonial highlighting the benefits of the company in general, and of being part of the team in particular. In this way, you will be humanizing your brand .
Contact
This page is essential for any website. You should show all the contact options you have available so that customers can get in touch with you, as well as an address and a map in case you have an office, store or physical headquarters where they can visit you. You can include a contact form, a link to your corporate social networks , emails and contact phone numbers by department (if necessary and if you are a large company), a link to your WhatsApp Business and, to facilitate management and speed up processes, you can include a live chat (although this should be present in all sections).