While Mailchimp’s tools are effective for basic bounce management, they have some limitations:
Manual Effort: Manually reviewing and removing bounced emails can be labor-intensive.
Post Delivery Detection: Mailchimp does not detect emails that can bounce before you actually send out the emails and they bounce. It only prevents sending to them again in future campaigns.
Validation Gaps: The built-in features may not catch all problematic emails, potentially allowing some risky emails to slip through which can also deteriorate a campaign's deliverability.
This brings us to one of the most important questions…
Is There a Way to Avoid Bounces Before Sending Out Campaigns?
Yes – there is a way to avoid bounces and poor deliverability even before sending out campaigns.
While Mailchimp tags emails as bounced only after they are how to use this database sent, there are email verification tools that can help you maintain a clean list and remove email accounts that are likely to bounce.
Clearout is one of the leading email verification platforms that seamlessly integrates with Mailchimp that helps in identifying bounces and other bad email types that risk your campaign performance.
Here’s what Clearout Offers:
Real-time checks on email lists to identify bad emails including bounces, disposables, invalids, spam traps, catchalls, etc
AI insights that help segment your list and take better action
Highlights “Guaranteed Deliverables” for minimum bounce rate
99% data accuracy and fast turnaround time
The best part? Clearout - Mailchimp integration only takes a few minutes to set up. Here’s how to do it…