Cinema marketing strategy: SMS matching to increase the number of moviegoers
Posted: Wed Jan 08, 2025 4:25 am
Usually during weekend holidays, cinemas are always full of people, and how to attract crowds like holidays on weekdays becomes a big challenge. In addition to promoting on specific social platforms (such as the official website, Facebook, Instagram, etc.), you can also try to use text messages as a low-cost marketing method to further expand the scope of attracting customers.
Let’s discuss how text messages can be used in the movie theater industry:
【New film promotion】
Cinemas can use text messages to promote upcoming releases. Sending trailers, plot introductions, star actors and other information about new movies to members through text messages can arouse bahamas whatsapp phone number customers' interest and create a sense of anticipation for the movie in advance, thereby increasing their willingness to watch the movie.
[Discounts available during specific periods]
Cinemas can use newsletters to promote the best deals on late-night screenings. Providing special discount codes or free upgrades in text messages can attract customers to watch movies late at night and enjoy more affordable ticket prices. It can also increase the number of customers in the cinema during non-peak hours.
[Combo package upgrade]
Cinemas can also make good use of text messages to promote free upgrades to their packages. For example, send package offers to members through text messages, including combinations of movie tickets, popcorn and drinks, and provide benefits such as free upgrades to large drinks or large portions of popcorn to attract customers to the cinema.
Let’s discuss how text messages can be used in the movie theater industry:
【New film promotion】
Cinemas can use text messages to promote upcoming releases. Sending trailers, plot introductions, star actors and other information about new movies to members through text messages can arouse bahamas whatsapp phone number customers' interest and create a sense of anticipation for the movie in advance, thereby increasing their willingness to watch the movie.
[Discounts available during specific periods]
Cinemas can use newsletters to promote the best deals on late-night screenings. Providing special discount codes or free upgrades in text messages can attract customers to watch movies late at night and enjoy more affordable ticket prices. It can also increase the number of customers in the cinema during non-peak hours.
[Combo package upgrade]
Cinemas can also make good use of text messages to promote free upgrades to their packages. For example, send package offers to members through text messages, including combinations of movie tickets, popcorn and drinks, and provide benefits such as free upgrades to large drinks or large portions of popcorn to attract customers to the cinema.