How to get products to the TOP on Wildberries

[shammis606]

No matter how unique your product is, you won’t be able to bring it to the TOP without effective tools. The level of competition on the marketplace is growing every day, so even discounts and promotions may not work. Ready to learn how to bring a product to the top of stores on Wildberries – read on.

Need a marketplace promotion plan?
We will show how your products are requested, how amazon database competitors work, and how to bypass them. We will give recommendations on working with product cards.

Your request has been sent.
+7(___) ___-____
No matter how unique your product is, you won’t be able to bring it to the TOP without effective tools. The level of competition on the marketplace is growing every day, so even discounts and promotions may not work. Ready to learn how to bring a product to the top of stores on Wildberries – read on.

Want to enter marketplaces?
We will tell you for free what is needed to launch on the Wildberries marketplace.

Your request has been sent.
Telephone
Whatsapp Telegram Viber
How to get into the Wildberries TOP : the main nuances
Trading on the marketplace is similar to promoting a website on the Internet: in both cases, you need to get to the TOP of the search results. At first glance, getting a product card to the top on Wildberries is easy: you order advertising - and the product card is at the top. But in practice, it does not work like that. Yes, a short-term boost from investing in advertising is possible, but it is quite likely that you will simply waste your budget.

If you plan to bring a product card to the top on Wildberries, be prepared to analyze in detail the algorithms of the marketplace and competitors; work out key queries in product descriptions; and also stimulate writing good reviews, etc.


Factors influencing the placement of products in the TOP
High product card conversion is the ratio of the number of product views to the actual number of orders. The smaller the difference, the better for the business. For example, your product was viewed three times, and each time it was ordered - this means the card conversion is 100%. If there were 10 views, and only one order, you need to work on the conversion.

Product redemption percentage is the number of actual purchases without product returns.

Geography . The closer the marketplace points with your product are to the customer, the higher the probability of an order, and therefore, the card promotion will be faster.

Margin, cost , discount size . Lower the price tag, higher the discount – the ranking of specific products will be favorable for you.

All marketplaces work in such a way as to get the greatest benefit. Namely in their pocket, not stores or buyers. Therefore, you need to use paid services consciously, weighing their effectiveness several times. Study the ways to bring a card to the WildBerries TOP to increase profits due to natural sales growth.

How to get a card to the TOP WildBerries - step-by-step instructions
Choose a niche. Wildberries looks after stores that are far from being a flea market. The best-selling products have a narrow focus and are not full of additional items. If you sell clothes, shoes, car parts or furniture, you are unlikely to get into the TOP.
Perfect your product card . Give your customers the most detailed and honest information about your products and their quality. An attractive title, keywords for buyers' requests, clear photos - all this will help you bring your product card to the top on Wildberries.
Bring the redemption rate closer to 100% . Pack the goods well, check their functionality, completeness, add cute souvenirs. All this will increase the buyer's loyalty to you and your products.
Expand your geography . Make it convenient for your potential customers to buy: ship small batches to the regions. People order more often from stores that guarantee fast delivery.
Redistribute traffic to the marketplace. To do this, use links in the texts of the site and social networks, buy advertising from famous bloggers - tell the client about yourself. At first, your positions will grow due to advertising, and then the cards will be ranked naturally.
We will increase sales on the marketplace many times over
We will prepare a commercial proposal for you in 30 minutes.

Your request has been sent.
Telephone
Let's sum it up: how to get a product to the TOP of a store
If you want to take a stable position on the marketplace, study its algorithms. At the same time, be flexible enough, because everything tends to change. To increase sales, analyze the niche, correctly form and design the assortment, not forgetting about SEO, high-quality photos, reviews, etc.

Not ready to understand all these nuances? Contact professionals. Our analysts will help you solve a problem of any complexity – call.