5 success stories of referral marketing

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Now that you know how beneficial referral marketing can be for your business, let’s go over our favorite success stories. We hope these examples give you some ideas for your own marketing strategy.

1. Chase Sapphire Preferred Card
The Chase Sapphire Preferred Card is often all b2c data included have considered a must-have. In fact, Harvard Business School named it the hottest credit card for millennials. Forbes also included it on the list of the best credit cards for millennial adults.

While it's clear that this product is targeted at a specific demographic, this card has also been largely successful thanks to its thriving referral program.

The Chase Sapphire Preferred Card is the first of our referral marketing success stories.
Simply put, it's a travel rewards credit card based on a points system. When you encourage someone to sign up, you can earn a significant points bonus.

A referral gives you 15,000 points, which is equivalent to at least $150. Plus, you can refer up to five friends per year.

Chase combines this with a juicy sign-up bonus for new members who spend a certain amount. They also use email marketing to periodically remind cardholders of this perk.

Key takeaways: Combine referral programs with other promotions and be generous.