Some of the most essential LinkedIn lead gen KPIs to pay attention to are:
Posted: Sat Jan 18, 2025 9:59 am
Step 1. Set Your Lead Generation Objectives
Obviously, your main objective with outsourcing lead gen is to attract more prospects to your sales funnel and turn them into customers. But to attain such low-resolution goals, you have to turn them into smaller objectives that are easy to track from the start.
Setting actionable goals is also important when discussing the poland cell phone number database final deal with your lead generation partner. Monitoring the right key performance indicators (KPIs) helps you keep the sales team accountable and makes it easier for you to measure their success later on.
Cost per lead (CPL)
Customer acquisition cost (CAC)
Number of leads contacted
Number of InMails sent
Meetings booked rate
Average deal size
Sales cycle length (SCL)
Customer lifetime value (CLV)
Step 2. Research The Best Partners
We’ve already detailed how you can find and evaluate LinkedIn lead gen agencies online. By asking yourself the five questions shared above, you’ll be able to hire a trustworthy partner that can enhance your business growth overnight.
At this point, your goal is not to find one agency to hire but instead to explore your options and determine which companies are best fit to work with you. So, it’s okay if you’re having a hard time choosing between a few final partners on your list.
One important thing to keep in mind is that you must review the packages offered by each agency and the deals they propose. That’s because some lead gen companies offer monthly services whereas others are project-based. For example, you should determine whether you’re going to be charged a fixed monthly rate or based on results (# of leads generated, # of appointments set, # of deals closed, etc.)
Also, you should always research the CEO and the team behind each lead generation agency. The way they describe themselves and Their presence on social media can help you set better expectations before you make the hiring decision.
Step 3. Schedule a Meeting
Meeting with a LinkedIn lead generation agency before hiring them is fundamental. This step is going to save you a lot of time, money, and frustration in the long term.
Here’s why:
By booking a call with an expert, you’ll be able to clarify all the details you need about the solutions they provide and how they approach lead generation on LinkedIn.
This is also where you get to explain your needs and challenges as well as your expectations from the partnership. Basically, you’ll be able to ask all the questions you have in mind about how the two of you will work together.
Some of the most critical details to clarify at this point are:
Obviously, your main objective with outsourcing lead gen is to attract more prospects to your sales funnel and turn them into customers. But to attain such low-resolution goals, you have to turn them into smaller objectives that are easy to track from the start.
Setting actionable goals is also important when discussing the poland cell phone number database final deal with your lead generation partner. Monitoring the right key performance indicators (KPIs) helps you keep the sales team accountable and makes it easier for you to measure their success later on.
Cost per lead (CPL)
Customer acquisition cost (CAC)
Number of leads contacted
Number of InMails sent
Meetings booked rate
Average deal size
Sales cycle length (SCL)
Customer lifetime value (CLV)
Step 2. Research The Best Partners
We’ve already detailed how you can find and evaluate LinkedIn lead gen agencies online. By asking yourself the five questions shared above, you’ll be able to hire a trustworthy partner that can enhance your business growth overnight.
At this point, your goal is not to find one agency to hire but instead to explore your options and determine which companies are best fit to work with you. So, it’s okay if you’re having a hard time choosing between a few final partners on your list.
One important thing to keep in mind is that you must review the packages offered by each agency and the deals they propose. That’s because some lead gen companies offer monthly services whereas others are project-based. For example, you should determine whether you’re going to be charged a fixed monthly rate or based on results (# of leads generated, # of appointments set, # of deals closed, etc.)
Also, you should always research the CEO and the team behind each lead generation agency. The way they describe themselves and Their presence on social media can help you set better expectations before you make the hiring decision.
Step 3. Schedule a Meeting
Meeting with a LinkedIn lead generation agency before hiring them is fundamental. This step is going to save you a lot of time, money, and frustration in the long term.
Here’s why:
By booking a call with an expert, you’ll be able to clarify all the details you need about the solutions they provide and how they approach lead generation on LinkedIn.
This is also where you get to explain your needs and challenges as well as your expectations from the partnership. Basically, you’ll be able to ask all the questions you have in mind about how the two of you will work together.
Some of the most critical details to clarify at this point are: