America Data Set

The corona crisis. It plays a role in almost everything we do at the moment. This also applies to marketing. Many companies are cutting back on marketing budgets because they are not allowed or able to sell their products or services. However, the current situation offers more opportunities than you ...

Intensive change process
Drieënhuizen has changed course. It has become an intensive change process, where a variety of sessions are organized periodically. In these sessions he addresses all kinds of themes. The target group? Experienced sales colleagues who understand that the world has changed ...

Be a team player and keep learning
One of the aspects covered by Socialinsider is being a team player . By working together with other colleagues, you make managing the platforms easier and you gain new insights together. You keep each other sharp and creative, so that you continue to develop good ...

In short, dark social is an important channel that will deliver even more traffic in the coming years. In the short term, there are no tools expected that will make it as traceable as other socials. The value of the traffic is high, because in most cases it is a personal recommendation from person ...

In addition, you have the option to refer to your own Instagram profile in your Reel, for example with a link in your biography. You do not have this option with TikTok (yet). There you can only refer to an Instagram page or a YouTube channel, without a link.


TikTok

Reels

There are also some ...

An internal campaign was launched to enthuse colleagues. Mirck explains that this was done in 3 steps: discover, follow and share .

“With ‘discover’ we encourage people to take a look at the stories on the corporate website, so that people know that the stories of other colleagues can be found here ...

Once social media has grabbed your attention, the ball starts rolling. The algorithm determines what you are presented with and when they can best disturb you with which advertisements. Are you most likely to click on an advertisement after seeing two videos and five photos? Then that is the moment ...

As tempting as it is to try to get an appointment from a single ad, it is unlikely to work. While conversions are the ultimate goal, few people will take action the first time they see your ad. Conversions usually only happen after someone has seen your business and offer more than once.

People on ...

By posting content regularly, you will stay top of mind with your audience and they will think of you more quickly when they need a service like yours. You shouldn’t tell them they need your help. They should want to be helped by you. So be creative, inspiring and above all, authentic.

Take a look ...

Instagram update: tell me more
Check, now we know that the layout has changed and that Guides have been added. But what (new) possibilities does each functionality actually bring with it? And for whom is it interesting?

1. The shop button
We already suspected that shopping is getting an ...