Disabling third-party cookies

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Google Updates
Google continues to roll out algorithm updates. It is an ongoing process and SEO professionals must stay up to date on the latest changes to ensure their strategies are beneficial in 2023 and beyond.

Google updates like BERT (NLP) were released 3 years ago, and EAT (Expertise, Authority, and Trustworthiness) is expected to continue changing SEO by 2023.

Disabling third-party cookies will bring more challenges in terms of consent management and data privacy.

In the future, cookies will exist in two different forms: cohort-based marketing
own relationships.

Both present great opportunities that must be taken mexico phone number list into account when planning an effective marketing strategy.

Collecting personal data is not necessary for SEO, which provides a fantastic opportunity for marketers to bring more traffic to the website without relying on third-party cookies. Remember that SEO takes time, so it's best to get started early.

Google zero-click pages
About half of all searches end without clicking on an organic search result. These are called zero-click searches and occur on search engines such as Google, Bing or Yandex.

With the addition of more and more SERP features that allow users to access a variety of widgets alongside organic results, zero-click searches have become much more common.

Some examples of SERP features that contribute to zero-click searches are Google's Direct Answer or Knowledge Panel.

In terms of total consumer spending, Amazon is slightly ahead of Walmart with a 3.1% share in Q2 2022 versus 3% for its main competitor.