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[hoxesi8100@]

In 2022, I was recruited by HubSpot for a brand-new challenge. My mission was to build a robust group of freelancers to serve HubSpot’s full portfolio of English blogs.

Infrastructure is everything.
When I first joined HubSpot, I was introduced to 11 freelance writers. I also inherited a standard operating procedure (SOP) document that described how to write new posts and update existing ones. The rest was mine to build.

I spent most of my days creating the foundation to support freelancers at scale.

Before I joined the team, freelancers were an extra task that denmark whatsapp number database our writers and blog managers leveraged only when needed. Infrastructure was needed to standardize these processes.

Here’s what I worked on.


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Investing in Personal Training
The SOP document I received on my first day was essential for helping me get oriented in my role. However, the document was 21 pages long.