This will allow you to understand your company's strengths and weaknesses, which will help you come up with specific measures. When conducting competitive research, check about 10 pages that rank highly in search results for the keywords you want to target. Comparing your company with your competitors on a content and site-by-site basis should help you clarify which SEO tasks you should prioritize. We also have a YouTube video here about analyzing competing sites, so please take a look.
Be mindful of the balance between short-term and long sweden telegram data-term results While listing ads are effective at attracting customers and increasing sales in the short term, they are costly and may not lead to long-term results. On the other hand, SEO does not produce results in the short term, but by continuing to implement measures and improving search engine rankings, you can expect to appear at the top of search results in the long term. Therefore, it is believed that more stable results can be achieved by implementing a balanced strategy that takes into account the characteristics of both listing ads, which are effective as a short-term measure, and SEO, which tends to lead to long-term results .
Repeat the PDCA cycle The PDCA (Plan-Do-Check-Action) cycle is a framework for making plans, executing them, evaluating the results, and making improvements. This isn't limited to SEM, but repeating this PDCA cycle will likely improve your results. In particular, if you can achieve a high ranking in search results as a result of implementing listing ads, the number of visitors will increase. Naturally, the amount of user data that can be verified will also increase, making the PDCA cycle more effective.