Using gaming strategies to increase open rates

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The CTA buttons are clear, and the texts are precise. And finally, they encourage the customer to join their reward program. Everything about this browse abandonment email is built to engage the customer. Pul & Press cheerful email subject Source Further, Pulp & Press uses a cheerful and exciting subject line to get the customers’ attention. This is something you can definitely emulate with your own emails, too. American Giant American Giant browse abandonment email Source American Giant uses plain text to drive its message across.

The copy is straightforward: they let albania telegram database the prospects know that customer service is readily available. There’s a distinct “Shop Now” button that’s impossible to miss. This abandonment email by American Giant focuses on a single product neatly placed within the email. Source Also, the subject line is a curious one that’ll get the recipient to click. Simple emails like this one are easy to pull off, and you’d be surprised by how effective they can be.

How to create browse abandonment campaigns in steps People visit your ecommerce website for different reasons. Some may come with purchase intent, while others may be window shopping. These window shoppers are the exact reason why you want to have a browse abandonment strategy in place. It doesn’t have to be difficult! In fact, you can create browse abandonment email campaigns in simple steps using GetResponse. Step : Create a marketing automation workflow The marketing automation workflow you create depends on the pages shoppers visit on your website.