For many of us, augmented reality is already part of everyday life. And it doesn’t matter whether we use it ourselves or view content created by someone who uses it. What are we talking about? Of course, about social networks.
Today, there are three platforms that use augmented reality technology.
The first was Snapchat:
Try One of Snapchat's Silly Filters
Snapchat included basic camera integration so users could take and send their photos and videos to others. The next step was to use augmented reality technology, which allowed users to try on different masks. Unlike traditional iran phone number data filters that change the saturation of a photo, masks are animated, meaning they move as the user moves.
Another social network that uses augmented reality technology is Instagram:
Instagram filters allow you to make your face super cute
Instagram Stories lets you apply advanced filters that stick to your face or screen. Like Snapchat, there are some animated filters that mimic facial expressions.
Another social platform that is thriving in the use of AR is Facebook's Messenger:
Users can have fun by adding filters to their photos or videos in Messenger
The popularity of augmented reality filters on Snapchat and Instagram suggests that Facebook will not stand aside and implement AR into its mobile app.
Use cases
Your app doesn't have to be connected to a social network to take advantage of photo and video filters.
If your app offers a networking or communication component: in-app chat with other users, uploading photos to profiles, etc., you can easily apply similar augmented reality filters to make the experience of using your app more modern and memorable.