What kind of invader should be to receive applications from it every day

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We highlight 4 main conditions, by changing which you can regulate the number of incoming applications:

Photo and name of the person on the captor.

Invader color and text.

Time of the invader's appearance.

The page that opens when you click hotmail email list on the grabber.

Let's look at each point in more detail:

Photo
We tested about 15 photographs and found that the number of applications depended on who was depicted in the photo and the employee’s name.

Photo for the invader

So, what we recommend doing:

Use female photos of company employees and real names and surnames . This helps to create trust in your company with a potential client and increases the number of transitions and clicks on the invader. It is especially effective when this employee subsequently processes incoming applications from the site - customer loyalty increases significantly, since it seems to them that they have already been in contact.

Choose a good quality photo . The photo should clearly show the face, even better if there is a smile on the face.

What is better to avoid when choosing a photo:

From stock photos . According to the test results, after installing such photos of models, clicks and applications stop coming in. The number of applications decreases to 98%.

From male photos. We realized that they do not give any results specifically on our site, but if you work in so-called "male" niches like car services, then it is worth testing and measuring the difference.

Invader color and text
There are 2 rules when choosing a color:

The text should be clearly legible in the chosen color.

The color should be contrasting and bright so that website visitors pay attention to this element.

The color of the invader

Lead Capture Color Customization by«Envybox»

It is important to observe two conditions in the text - brevity and value:

Brevity . You only have 4 seconds to grab someone's attention, so the text should be as short and clear as possible and definitely contain a call to action. Highlight the key message, for example:

"Have you claimed your subscription gift yet? Claim it now!"

"View your first order gift, click here"

"Have you already received the TOP-10 stylish looks for your summer wardrobe? Download them here"

Value . Your offer should be as simple and valuable as possible for the visitor so that he makes a decision " here and now " . Warning: subscribing to your newsletter or company news is a bad example to use in a grabber. Give a discount on the product when placing an order, give free shipping, instructions, a guide or something that is valuable and answers the potential client's question.