The process of selling a Telegram channel is based on consistent marketing moves. If you think everything through wisely, you can get a significant increase in your budget.
Making an informed decision
Selling your own Telegram channel is an individual matter. But you need to weigh all the factors and understand whether you really need to sell it.
Here are some reasons why a decision to sell is made:
the author decided to change the subject and create a new project in a completely different niche;
promotion of the second channel by selling the first;
the channel is not developing, which the owner himself considers a dead end;
the channel was created specifically for the promotion of content and subsequent resale;
I urgently need money for personal needs that are not bank data related to social networks.
If the channel is so popular that it is at the peak of popularity, and advertising is flowing to it like a river, then it is worth thinking about selling. After all, in this case there is a risk of selling too cheaply. You can buy/sell a TG channel with maximum benefit only with a full analysis of the channel itself and its potential profit in the future.
Channel Cost Estimation
To set a price for a channel, you need to conduct a thorough analysis of its indicators. You need to determine the average reach of posts. You will need the reach values for the last month, the subscriber engagement rate, the number of comments and reposts, as well as the percentage of real users and bots. This is important because if the channel is highly active, it can be sold for much more. As a general rule, you need to take the average monthly income and multiply it several times. How much you should multiply this indicator will depend on the level of promotion, the number of subscribers, and much more.
Search for a buyer
Of course, the main problem is where to sell a Telegram channel. You can use Telegram itself for this, but there are also special exchanges. We will talk about them a little below.
How to sell a Telegram channel profitably
There are several options on how to sell a Telegram channel with the greatest benefit. After all, when investing money, your own efforts and spending a lot of time on promoting the project, everyone will want to get the amount corresponding to the channel.
The first option is an agreement
The most popular and simple way of selling is an agreement with a potential buyer. The person transfers the specified amount, and the channel owner provides links to access. But in this case, there are certain risks:
an unscrupulous purchaser may say that access is blocked and demand the money back;
The channel can be hijacked by changing the passwords.
Often, the issue of profit due to a simple and quick transaction can be resolved for the worse.
The second option is to sell through a guarantor
This method of sale is the most correct from a legal point of view. The channel is sold through the guarantor service. The sales process occurs according to the following scheme:
the owner, i.e. the seller, logs out of the account on all devices, removes the creator's two-factor identification and sends screenshots to confirm the actions taken to the guarantor;
the buyer gives the guarantor his phone number to link the account (the phone number must not be registered in Telegram);
After the money has been transferred to the guarantor, the account re-linking procedure is carried out;
The guarantor service redirects the money to the seller after the buyer confirms that the channel has been successfully linked.