Directions that manufacturers should work with

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B2B – attracting dealers, distributors, i.e. intermediaries for the sale of products. Attracting B2B clients is built mainly through the sales department rather than marketing.


Read about how to improve the efficiency of your sales department .


B2C – sales to end users. Most manufacturers ignore this finland consumer email list segment. Popularization of the brand among end users is an advantage for potential partners, as it will be easier for them to sell your products.
Professional clients (installers, builders, craftsmen), who often belong to one of the above segments. They need to be worked with separately.
The promotion channels that will be discussed allow you to work with a wider audience - to attract and warm up end customers, which leads to increased sales.


Learn more about the B2B2C model
Why manufacturers should consider switching to B2B2C
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