There is currently no traditional training or specific degree program to become an SEO manager. In addition, the industry is constantly evolving. Updates to the Google algorithm, changes in user search behavior, and constantly new technical requirements for websites and online shops. It is important to stay on the ball, to keep familiarizing yourself with new methods and techniques, and to throw previously proven measures overboard if necessary. SEO training determines daily business and is never finished.
b) the classic SEO measures < SXO
The changed technical conditions and possibilities as well as the changed user behavior also lead to an adjustment of SEO measures. The aim is to pick up users in the organic search and then satisfy them with a cameroon mobile numbers list solution to their individual problem through a satisfactory user experience. In the best case, a first-time user becomes a valuable, returning user. To achieve this, classic SEO measures are not enough.
The SXO approach provides a possible solution by combining SEO, UX and CRO.
c) SEO is a long-term channel
Statements that promise to rank organically at number 1 in the search results in a short time should not be believed.
SEO is a long-term channel. From auditing the website to setting up a solid SEO strategy to implementing and measuring the measures. The aim of all measures is to show users and search engines expertise and authority in order to build long-term trust. Google continuously evaluates trust signals and also tests all search results.
In order to be successful in the long term, constant optimization is necessary. It can take several months before the first optimizations have a measurable effect. Even if after several years a point is reached where the numbers speak for themselves, that is no reason to stop with SEO. Quite the opposite: The point here is to use the advantage and continue to optimize.