Is it enough to just be on the market?

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There are many reasons why people do business in online marketplaces. In addition to being free, the marketplace helps them reach a vast market. Under crowded "market" conditions, it is of course easier to sell products in front of target consumers. However, you need to realize that these benefits are felt by not just one businessman, but hundreds or even thousands of similar businessmen.


In addition to fierce competition, there are some bahrain whatsapp resource disadvantages to selling through online marketplaces: There are administrative fees for each transaction - as implemented by Tokopedia and Shopee, for example. No access to consumer data – Consumer data can be used for retargeting or retargeting, which is a strategy to increase the number of sales. Platform rules need to be followed - each platform has its own rules, such as including product titles and descriptions.


If you break the rules, your store may be banned. By looking at the various advantages and disadvantages of using an online marketplace platform, there is certainly another option that can be foreseen, which is to build your own online store website. Why do you need to build your own website? An online store website (or e-commerce as it is often called) is a website that you can use to sell your products.