Before creating your accounts, ask yourself a few questions:

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Of course, communicating on social networks is important in a business strategy . Indeed, according to the Hootsuite study :
84% of people say that being present on the networks means being competitive and 77% say that they have increased their presence on social networks since 2017.

How much time can you allocate to each of your networks. It is better to have 1 or 2 open and active accounts than a lot of empty accounts…
Where is your persona ? The persona is your ideal customer. Depending on your activity, it will be more useful to reach your potential customers on Facebook or Instagram, or on Linkedin (for sales between professionals)
Which network(s) do your competitors use ? It is important russia whatsapp number database to observe them carefully, see what they write, how they communicate. You have the right to be inspired by them!

Once you have answered these few questions you will already have a more precise idea on which network(s) you should communicate .

To help you further in your thinking, I am giving you here some information on the most well-known and used social networks.

The social network Facebook
It is the oldest social network. It is gradually being abandoned by young people in favor of SNAPCHAT, Instagram or Tiktok. (see Facebook, a network for old people? ).
18-44 year olds represent two thirds of Facebook users and it still remains the most used social network in general.